Your First Steps on Sleeve
Your First Steps on Sleeve
Sleeve is your artist website, mailing list, release hub, and fan platform... in one place. No Squarespace + Mailchimp + Linktree + Bandcamp stack. One login, one URL, everything your fans need.
Here's what you actually have access to once you're signed up. Poke at whatever's most useful for where you're at right now.
Your profile is your home on the internet
Your Sleeve profile replaces the patchwork of tools most artists use. It's a real website at yourname.sleeve.fm, or at your own domain if you bring one. Header image, bio, links, releases, posts... all under your name, all yours.
Most artists send fans to Linktree or a Squarespace site. Send them here instead.
Releases are permanent, fan-controlled homes for your music
Every release gets its own page... cover art, tracks, description, lyrics, credits. You decide who can stream it (everyone, followers, paying members), who can buy it, and what's free vs. paid. Previews are on by default so casual listeners get a taste.
You can also attach Extras to any release... lyrics, handwritten notes, behind-the-scenes video, track commentary, additional downloads. Extras are gated to specific membership tiers, so they double as a reason for fans to subscribe. Think of it as the deluxe edition, built right into the release page.
These pages don't expire or get buried in a feed. You can link to them from anywhere, forever.
Posts are how you stay close to your fans between releases
Post anything... a photo from the studio, a voice memo, a tour diary, a new demo, a thought about what you're working on. Posts can be public or for paying members only. Fans can comment. It's the thing that keeps people actually following you instead of forgetting you exist between albums.
Shorter version called Notes for quick, off-the-cuff updates that don't trigger an email.
Your email list is yours
Import from Mailchimp, Substack, Squarespace, wherever. Every signup on your page goes on it. You can email your list anytime from Sleeve. We don't sell it, share it, or lock it behind a tier... it's your list.
This matters because platform algorithms can disappear your audience overnight. Email doesn't.
Memberships let fans pay you directly
When you're ready, add paid tiers. Fans who sign up get closer access... exclusive posts, early music, private streams, whatever you want to offer. Sleeve takes 0% of fan payments. You keep everything Stripe doesn't.
Most artists leave this off at first and turn it on once they have something to offer.
You also get...
- Livestreaming built in, no separate platform
- Custom domains so your page lives at
yourname.com - QR codes and share links for shows and socials
- EPK (electronic press kit) generator for press and bookings
- Team access if your manager or label needs in
The one thing that trips everyone up on day one
When you signed up, you got a user account (you, the person) with an artist account (your public page) underneath it. Two different things. Your user account is your login. Your artist account is what fans see.
We know this is confusing. A clearer version is shipping soon. For now: User Account vs. Artist Account →
Stuck?
Reply to support@sleevefm.com with whatever's confusing. We read every email and use what trips you up to fix things for the next person.